People we’ve grown up with.
We helped video platform UNRULY launch in Asia in 2013. With our support, they set up their Asian business in 2014 and their operations in Asia grew to 8% of global revenues within the first six months. Within 3 years, UNRULY Asia grew to 65 people. NewsCorp acquired Unruly in 2015, with our continued support.
During 2016, we set up their Asian business in cooperation with the French parent company. We recruited key talents; on-boarded leading Premium Publishers in Australia, Japan and Singapore and critically accelerated the development of StickyAds across Asia. In May 2016, Comcast acquired StickyAds.
In 2018, we worked with MOBKOI and You&MrJones to set up MOBKOI in Asia. We co-funded the local operations, established offices in Singapore, HongKong and Tokyo, recruited the core team and significantly accelerated revenues with agencies and brands. At the end of the first year of operations, the Asian JV already accounted for 10% of MOBKOI’s global revenues.